- Published: Thursday, 24 July 2014 00:11
Social media is one extremely powerful means of connecting with new people. But to use this avenue for building your audience and finally, growing your business, you must ensure that you have consistent presence across different social media and networking platforms. Also, you have to focus on keeping your audience hooked to your content and entice them to return for more, time and again. For this, you have to provide them with the content that they will love to see and read. Though it's important to share your content in an engaging and interactive way, it might get a bit expensive as well as tiresome doing it all on your own from scratch. This is where some free content creation tools can help.
Here is a list of some of these tools, which you can use to create engaging content for free:
If you have a bunch of words in mind and are not sure about how to present them in an interesting way, Tagxedo might be a good choice for you. It turns news articles, famous speeches, slogans and articles into visually engaging word clouds. These not only help you present the content in a new light, but also offer insights into the content with a new visual analysis.
This is a useful tool for creating original images for your posts. All that you need to do is take a screen shot of what you want to display in the image and then mark it up. Use shapes, sketches and annotations to get your point across.
Often touted as the best free photo editor that you can use without registering, this is a user-friendly tool. Even if you aren’t very tech-savvy, you can still use it to great effect. While the Photo Editor can come handy for adding a frame to your image or resizing/ cropping it, some more photo editing tools can be used to spice up your images with effects, thus creating unique pictures that grab attention and eyeballs. Creating photo collages with the Collage Maker is yet another much-loved feature of this tool. You can also make a Facebook Timeline Cover with the help of BeFunky.
If you would like to get engaged with your audience on a more personal level, Qzzr is a great tool to use. You can create useful quizzes for your blog or website and test your audience's knowledge. This also helps you capture leads, present exciting offers and drive significant social traffic to your web pages.
If you want to tell your audience a story, Storify is the tool to opt for. You just need to collect news stories, videos, images, links, updates etc from different possible sources. You can search all these from one place and then publish it on Storify. You can also embed urls in your stories or embed your own Storify stories elsewhere on the World Wide Web. You can share such stories with your audience and help them go viral.
This is a website that provides you with high resolution photographs, which you can use for any purpose. If you have a book of quotations and would like to share it on your social media page, you can do that with Unsplash.
If you are planning to share dynamic and interactive images for your business, ThingLink might be a good option for you. You can use it to add multimedia overlays or text to an image to make it more interactive. Whether you need to make an infographic, a photo album, a map, or a presentation, you can do all that with ThingLink.
Starting from interactive presentations to interesting infographics and other engaging content, you can create a lot in your browser for free with this tool. Using a variety of templates and presets or a blank canvas (if you want to start from scratch), you can create content, share it publicly or with a limited group with restricted access, and export such content everywhere (be it embedding to a site, sharing online or downloading to use in an offline mode).
Perhaps you have heard the adage: Sometimes the best things in life are free. These free tools show how you can create content for your social media campaigns without spending a ton. So, start using them to create superb content that will help you strike a chord with your target audience and keep them engaged and happy.