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captivating-postsLooking for fresh ideas to post on social media? We’ve rounded up some topics to get folks sharing, interacting and wanting to visit!

  • Post a photo of your resort pool with a caption, “Who wants to play? MARCO!...”
  • Post photos of local or your speciality food – everyone loves food pictures!
  • Post photos of the lovely grounds, flowers, the view, sunrise, sunset with the caption, “who needs a vacation?”
  • Photos of things to do… swim, scuba, kiteboarding, skiing, paddle boarding, etc and ask visitors what their favorite water sport is?
  • Sinking your toes in the sand with a caption, “Wish you were here!”
  • Post a beautiful photo of your resort or view and add the caption, “Tag yourself if you need a vacation.” You could even make this into a contest if you want and select someone who tagged themself as your winner.
  • Post a photo of something unique visitors would see so they can almost envision themselves there - local street vendors, a unique artifact (totem pole, statue, pier, etc) or well known sign (Welcome to Las Vegas) that signifies your visit-worthy locale
  • Post a photo of things going on nearby: a street player playing jazz, a surfing event, a race. You never know who’s looking and what they’re interested in - it just may be what you capture a photo of!
  • If you offer excursions or travel related services, post photos of what they will see on the trip and post a caption like, “You’re invited” or “Here’s what you’re missing!”
  • Who is your demographic? Older retired couples? Singles? Young adventurous types? Post something that would appeal to them - a bicycle built for 2 that they can rent? Excursions for solo travelers or maybe a wild and adventurous trek.
  • Post how your business is contributing to sustainability, eco-tourism, protecting coral reef, wildlife conservation, low water usage, recycling, energy conservation, local sourcing of food, etc
  • Ask people what their favorite thing to do when visiting is
  • Post a screen capture of the current weather conditions and a caption saying, “it’s perfect here for you to come visit”
  • Post photos of the various things to do when traveling with kids
  • Share posts and photos from other nearby businesses that your demographic might be interested in. (IE: if you’re a resort, you might want to post photos of a travel excursion that went on a trip to XYZ and shared it on their page)
  • Ask visitors what their favorite beach is, favorite snorkeling spot, favorite place to eat
  • Take a photo of some “off the beaten path” place and ask if folks can identify where it is or what the photo is of
  • Iguanas? Tropical Fish? Birds? Share photos of sights and sounds of nature around you.
  • Stage a photo of cervezas under a palm tree on the sand, a surfboard at the beach on top of a jeep, guests getting on gear to go on an excursion, etc - anything that makes visitors wish they were there living in that moment!
  • Take photos of guest having fun, enjoying their time or relaxing. Ask them if you can share it on your website blog (even better to get a model release signed) as well as on Facebook. Ask them to tag themselves or if you may.

When you find what your visitors interact with the most, do it often, but also don’t forget to still have a good mix that will appeal to your target demographic. Want to propel your business ahead of your competition? Check out our digital marketing services.

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