10 Tips to Make Your Real Estate Website Rank Higher

Do you know what it takes to get potential buyers TO your website? What types of things KEEP visitors there? 

Many of these features serve multiple purposes. Besides providing fresh information, communication with your visitors, and allowing them to experience a "one stop shop" on your site these features keep prospects on your site longer and ensures return visits - ALL helping your search engine ranking!

Following are 10 great ways to do just that - as well as personalizing your website and online presence with great features visitors are sure to love:

1. Social sharing icons (like, share, tweet, email, etc) on each listing and blog to encourage your articles are in front of more people - VERY important
2. Inclusion of meta information - keywords, meta description, keyword rich titles
3. Built in MLS - means visitors don't leave; they can search right on your site
4. Inclusion of social media links to encourage higher interaction with prospects "Like us on Facebook"
5. Mobile Ready/Responsive websites encourage more visits and searches while on the go - 85% of local searches happen on mobile devices.
6. Listings are integrated into your website - again keeping the visitor at your site
7. Listings automatically update right on your site - this makes everyone's life easier. You don't want to have to update your own site each time you get a new listing, nor do you want clients calling on a listing that's been on your website for weeks but has been sold. Frequent changes mean your website will be indexed and crawled more frequently.
8. Option of a blog right on your site, rather than an external website - same rule here applies as mentioned in #6 above. Frequently update your site for the search engines and educating and sharing info for your potential clients.
9. RSS Feed of your blog so visitors can subscribe to your blog.
10. Contact form for visitors to easily contact you.

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