College Street Brewhouse & Pub was a startup Gastropub, that needed branding, marketing materials, website design and a strong online presence leading up to, and through the launch.
Challenge: Mostly everything seemed to be stacked up against this pub ever coming to fruition; setbacks for the launch date, launching in the middle of a recession, and a strange locale in the industrial area of a small tourist town.
Response: Working closely with the Owners, Chef and Restaurant Employees, we created a clear direction for their brand. The new restaurant could hardly accommodate the number of patrons who couldn't get enough of this place. It was THE talk of the town, state and many visitors from out of state.
"Michelle Crossley’s skill and dedication to her craft exceeded my expectations. Her effort and passion for strong graphic design as an Art Director paired with the right marketing tools catapulted our business startup in the market. Her management of our marketing mission, provided us the platform for success, made our brand memorable, and positioned our new brand as a major competitor in a challenging market. Michelle and her team listened to our needs and provided fabulously designed and well-executed solutions that exceeded our expectations.
Michelle was a crucial contributor to our successful startup and branding. Reach out to her, she will help you navigate your start up or build your already successful brand!"
Lon Weatherson, Owner
- Website development & maintenance
- Aggressive Social Media Marketing, Management and Advertising Campaigns
- On-site photography
- Development of marketing collateral, menus and in-house materials
- Create industry specific online accounts to build presence in the market
- Formation of Email marketing strategy & continually grow customer database
- Creative direction overseeing website, photo shoots and advertisements
- Execution of online contests, customer incentives, customer retention
If you'd like to grow your business the same way we helped this company, complete the form below to schedule a free consult with one of our team members.