Enviro Care Inc.
A multimillion dollar enviromental disaster corporation with multiple locations in business since 2015 that needed help with marketing strategy, design, website development and SEO.
The challenge
Lagging sales, inauthentic website hits, lack of new leads, low visibility on SERPs.
Before coming to us, Enviro Care's prior website was severely neglected, non-responsive, riddled with broken links, missing pages and broke when you resized it for mobile or tablet viewing.
Their prior SEO company (which they paid a great deal to over the years) was simply going through the motions and not effectively analyzing the data, not evaluating their KPIs for anomalies, not properly optimizing the website, not bringing them leads, not paying attention to their competition, not working on improving their ranking and continually billing them with no improvement.
Prior website and SEO issues
Entire website was non-responsive which negatively affects SEO
Entire website: outdated elements, dead links, 404 errors; negatively influences SEO
Home page: 404 errors, broken links; damaging for SEO
Broken image links; also not good for SEO
Several pages went to a 404 error page neglected for years
500 errors can hurt SEO ranking by impacting your site being indexed
Our solution
Working with the CEO and Marketing Manager, we came up with a new marketing strategy to address their lagging sales and lack of new leads. We overhauled their entire website with keyword rich content, created opportunities for lead generation, designed email marketing campaigns targeted to their demographic and developed a modern, responsive, SEO optimized website.
Starting in February of 2020, there has been a drastic improvement in their website and across the board regarding their organic KPIs (visibility, sessions, CTR), greater ROI, increase in conversions, average time on page, page speed, etc.
- Bounce Rate decreased by 97.72%
- Page Views increased by 106.88%
- Pages Per Session increased by 98.27%
- Average Session Duration increased by 88.14%
Enviro Care has reported since working with studio1c, they have achieved:
- In 2020, over $1 million in new revenue during COVID
- In 2021 they have enjoyed an increase in revenue of over 30% directly linked to our SEO and marketing efforts
Furthermore, their customers mention how much more professional their marketing looks and Enviro Care sees just how much their visibility has increased.
Services provided
- Copywriting
- Creative Direction
- Email Marketing
- Graphic Design
- Lead Generation
- Marketing Strategy
- Reputation Management
- Search Engine Optimization
- Social Media Optimization
- Website Development
"Michelle and Studio1c have been a huge help to our business. We were with a different provider for many years and weren't seeing a measurable increase in the return of our investment. Michelle and her team were able look at the current needs of our business and make an immediate impact. Not only have they made significant strides in our online search presence, they're also beginning to structure our roll out for social media and drip campaigns. We couldn't be happier with our choice and before you ask, the answer is yes, they always answer our questions without making us feel inferior about the SEO and marketing world."
— Ron Henderson, CEO
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