Reel in Potential Restaurant Attendees with Content
Show and tell would-be guests why they should come to your event When promoting your event to potential attendees, it sometimes takes more than just an invite with the who, what, where, and when details to get guests to commit. To get people off the fence and clicking the Register button, you may need to give them a taste of what's to come at your gathering and share why they should attend.
Small Steps for Hosting Big Events
Following these steps will make your gatherings more successful There's no need to fret, if your business or organization hasn't started planning for this year's calendar of events. Just follow these simple tips and you'll be on the road to successful gatherings.
Break Through the Clutter - 3 Tips on Writing Email Copy
All you have to do is look in your own email inbox to see that there is a lot of competition for your attention. Your newsletter recipient sees just about the same thing when she opens her inbox. So how do make your email newsletter stand out as a "must read" issue after issue? Here's email newsletter expert, Michael Katz, with 3 outstanding tips.
Consistent Branding Is Key
How to use the same voice and image across all your marketing channels
Your brand and all of its building blocks - logo, colors, voice, how things are communicated - is so critical to your business and organization. It differentiates you from your competition and helps build loyalty and trust among your customers and members.
In the past, it was easy to maintain brand consistency through a storefront, newspaper ad, or your organization's letterhead. Today, one has to maintain brand across multiple channels including websites, email newsletters, and social media marketing sites like Facebo...