Blogging is a regularly updating advertisement for your online business which provides your readers detailed information about your product updates, company information and recent happenings in your company. Updating your blog frequently means letting your readers and potential customers know that you are always trying to improve, be it improving your product quality or service and thereby reassuring their faith in your company’s products. Blogging is also known for its effective quality of generating quality traffic for your business and establishing your points of presence in your field o...

Internet privacy is a major concern to many website visitors. These days, businesses conducted via websites have become the common norm. However, the way personal data is disclosed or shared by sites where customers have to submit such information is not always properly revealed. All internet users are worried about sharing their personal information in case it gets misused by others. This is why your website should have a clearly laid out privacy policy.

Setting up a blog or having a section on your website where content is updated regularly is a great way of getting your offerings in the limelight. However, you should plan a content marketing strategy carefully as without a set plan, you may run out of steam pretty soon. Taking some time out to decide what your objectives are, planning some themes that you can use, and establishing some tracking and measurement metrics are crucial to help you keep going and assess how successful you are in your endeavor.

Is Your Website Mobile-Friendly? Smartphones have changed the way businesses market their products and services. If you're skeptical, the following statistics can act as an eye-opener: