An online business owner knows the significance of having a solid marketing plan in place guaranteed to draw in customers. Hiring an internet marketing manager is one of the most cost effective ways of propagating a marketing strategy. Internet marketing managers also handle several other aspects of the business, which may be difficult for the owner to address. Some business aspects which are best left to internet marketing managers are: Constantly being updated on the various new ways and means of internet marketing Understanding the gradual progression leading to sales and bringing in...

In the world of email marketing, companies evaluate their marketing efforts using certain marketing metrics that act as statistical data for studying the effectiveness of their email marketing campaigns. The metrics used differ according to the type of marketing campaign used and also depend on the size of each campaign. Marketing metrics may focus on the ROI that the campaign generates, may measure the level of awareness that a company and brand name creates, as well as keep track of the number of new customers who get attracted and the old ones who are retained. Since a large portion of ...

Several people across the country have been receiving letters in the mail, like the one below, regarding renewal of their domain names as they are about to expire. These come with an invoice stating the dates of registration of your domain name and the date of expiry. Additionally, there is an invoice at the end of the letter to assist in the process of renewal. If you have received a similar letter in the mail, do not respond to it as it is most likely a scam. Read on to find out more about this scam and how you can be defrauded into transferring your domain name to another registry. Ho...